With 91 % of French people who consume organic products, this market attracts more and more. With the sanitary crisis, consumers are being more careful about their health. A consumer survey (GlobalData, 2021) shows that the demand for natural and organic...
Face to the consumption changes, cereal bars respond to the snacking trend. Composed of cereal and fruits, they are a tasty solution for those who take care of their health. The three most important segments are granola bars, nutritive bars and fruit bars. According...
